Are you tired of quick fixes and short-term thinking? Do you want to make a lasting impact but feel stuck in outdated systems? This is Strategy is a modern classic – a must-read for anyone seeking to drive positive change, whether you’re revolutionizing an industry, sparking a movement, or building a career.
With Godin's trademark clarity and insight, This is Strategy provides a framework for effective and elegant strategic thinking, offering essential building blocks to turn vision into reality. It’s a rallying cry for doing work that matters.
Godin challenges you to:
Identify your "smallest viable audience" and make remarkable work they can't ignore
Understand and influence the systems shaping our world
Prioritize long-term thinking over instant gratification
Make smart, purposeful choices that shape a better tomorrow.
Whether you're an entrepreneur, a leader, or an individual with big dreams, this book will inspire you to think bigger, act bolder and make a difference. Strategy turns our effort into impact. Your journey starts here.